Masa Mashita

Senior Vice President, Strategic Innovations Department, JCB Co., Ltd.


Experienced in the payment industry for 25 years at JCB Co., Ltd. For first 7 years, the role was to develop new solutions such as the contactless payment. After that, in the international division, nearly 15 years of experience in sales activities in Taiwan and Germany, the regional sales management for Americas & EMEA, the establishment of offices in emerging countries, and the legal compliance. In 2017, joined Strategic Innovations Department as a founding member. Currently, pursuing business model reforms to solve social issues, mainly concentrating on the new payment model and the digital identity.


Blockchain × Identity: Potential and challenges of SSI/DID in financial use cases